Building a High-Voltage Salesforce DevOps Solution for Prysmian Group
by the Numbers
€ 16
Billion in Sales (2023)
100+
Plants & Distribution Centres
30,000+
Global Employees
150+
Years of Experience
About the company
Prysmian Group produces power cables and optical fiber for the energy and telecom industries. Headquartered in Milan, Prysmian was founded in 1879 by Formula 1 tyre maker Pirelli. Since then, the Italian manufacturer has scaled their domain to 50+ countries and six continents thanks to a series of mergers and acquisitions.
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In 2015, Prysmian adopted Salesforce to fuel system-wide integration and customer centricity across hundreds of global teams, subsidiaries and business units.
But without an enterprise tool to manage the development lifecycle, the Italian multinational struggled to carry out their Salesforce roadmap and deploy features with consistency.
Learn how Prysmian leverages the Copado DevOps Platform to run parallel work streams and drive Salesforce innovation.
Prysmian has evolved and expanded over the past two decades — from joining the Milan Stock Exchange in 2007 to acquiring Dutch cablemaker Draka in 2011 and US rival General Cable in 2017.
Soon after the Draka merger, Prysmian detected a distinct difference between the two companies. Why was Draka’s customer service so much better? Prysmian’s IT team soon realized it was because Draka introduced a real Customer Relationship Management approach through the world’s #1 CRM Platform: Salesforce.
Navigating Change Set Chaos & Painful Production Releases
Implementing Salesforce enabled Prysmian to deliver unified customer experiences across different languages, industry verticals and product lines. But under the hood, the multinational manufacturer’s software deployments were anything but consistent.
Before Copado, Prysmian’s development team struggled to manage everything that required attention during deployment. Merges were performed approximately once a month. Production releases could last longer than a day (depending on complexity). As a result, Prysmian was only able to handle one major release at a time.
Key Challenges
The Solution
Prysmian was ready to manage deployments with an enterprise-grade DevOps solution. The Italian firm needed to be more flexible and organized to tackle the scale, complexity and sheer amount of projects on their customer-centric roadmap. After several meetings with DevOps vendors, technical architects and Salesforce advisors, Prysmian pinpointed Copado as the answer to their needs.
The Future
Prysmian continues to harness the power of Copado to drive Salesforce DevOps maturity and break into burgeoning industries like medium-voltage cables, offshore wind farms, solar energy production and other renewable resources.
Now that the Italian manufacturer has end-to-end visibility, they are ready to add the Data Deploy module to their Copado investment and automate data flow between Salesforce environments. Bellante’s advice for those considering a DevOps investment: Start thinking about what you want to achieve with Copado.
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